We had a wonderful time at Aquavit on Wednesday, hosting the latest edition of The Breakfast Club: London.

If you’re unfamiliar with The Breakfast Club, it’s a free charity chat and breakfast that we host once a quarter, primarily for small and medium charities.

We encourage an open and relaxed environment with discussions taking place around a set theme.

Basically it’s a chance to share experiences, ideas and hopefully come up with a few suggestions, all whilst enjoying a rather fancy and delicious breakfast!

The first edition of The Breakfast Club in 2018 saw ten charity representatives discuss the forthcoming GDPR rollout; looking at what steps different organisations had taken so far, the impact on their ability to communicate with supporters and ways to utilise the new rules. Discussions moved from the potential role of social media as the mass engagement channel, to the benefits of cleaning up databases and using GDPR as an excuse for a clean slate.

The second item on the agenda was an introduction to a new charity engagement platform, whatCharity, presented by Founder, Tiia Sammallahti.

Launching in March, whatCharity is a platform for not-for-profit organisations to communicate with companies and supporters, allowing them to engage in a variety of ways, from donating goods or money, to volunteering and matching up charity needs with CSR initiatives.

Tiia gave an outline of the journey that led her to create whatCharity, as well as a sneak-peak at the platform on attendee’s smart phones, before answering questions.

Every charity in the UK will be listed on the site, so if you’d like to find out more about the platform and what your page will look like, please contact Shona on Shona@WhatCharity.com

If you’d like to join the next edition of The Breakfast Club: London, this Spring, please get in touch!

Author

Sam Meegan